BrandSamsung Austria
Project#klappt
Wien Nord Serviceplan, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
The video showcases a folding smartphone in a promotional context. The smartphone is featured both in a closed and open state. The camera module is visible on the back of the smartphone, along with the screen. Text overlays in German are prominent, featuring phrases like 'Fokus auf Good Vibes?' and '#klappt', suggesting a focus on positive experiences and ease of use. In one scene, a woman with pink-tipped hair is shown smiling, linking her image to the product's promotion. The background is a neutral gradient, ensuring the phone and its features are the primary focus. The video uses modern editing techniques, combining product shots with lifestyle elements to appeal to a tech-savvy audience.