Wieden+Kennedy Sao Paulo, Agency / Creative,

Description

This video exhibits an urban scene in Brazil, beginning with a silhouetted person standing in a doorway, looking out at the city. Traffic moves steadily with cars, buses, and motorcycles. The scene contains pedestrians walking on the sidewalk. The dominant colors are muted browns and grays, with occasional pops of color from the vehicles and clothing. The camera work includes a variety of perspectives, from close-ups of people to wider shots of the cityscape, along with an overhead angle of cars stuck in traffic. The overall mood is one of everyday life in a busy urban environment.