BrandOld Spice
ProjectJungle Wilderness
Wieden+Kennedy London, Agency / Creative,
Associated creatives
Tags
Description
A man wearing a white suit with a black bow tie navigates a lush, tropical jungle. He is partially submerged in a muddy swamp, humorously advertising Old Spice. He is wearing a snake around his neck as he walks out of the swamp towards a vintage truck parked on a dirt road. He proceeds into the water, jumping over a crocodile.