Wieden + Kennedy London, Agency / Creative,

Description

This advertisement for the Ford Capri showcases a man in a retro-styled leather jacket and turtleneck, with a mustache. The man approaches the car with style and confidence. The video is split into different panels, some of which show the man doing kickboxing, getting into the car, and running alongside a brick wall. The video has a grainy, vintage look, reminiscent of old film reels. The scenes are interspersed with yellow, retro-style text and graphics, adding to the vintage aesthetic.