It's Friday, Creative Agency,

Description

This commercial for Sydney Water titled Water Is Our Life features Olympic canoeist Jess Fox paddling a blue canoe through diverse settings including a scenic river, a scientific laboratory, a contemporary home kitchen, and an outdoor garden. Jess wears a white t-shirt and a yellow life vest, delivering spoken-word narration about water quality and treatment processes. The production utilizes high-production value live-action cinematography with crisp natural and studio lighting.

Style

Horizontal, Commercial, Warm, Clean

Industries

Public Awareness

Color

Context

TVC / TV Commercial