Brand
ProjectSpring 2026 Ad Campaign

Wales Bonner Spring 2026 Ad Campaign 2026
Associated creatives
Tags
Description
This black and white portrait captures a Black man from behind, turning his head to look over his shoulder with a serious expression. He wears a dark, heavily draped fabric cap or hat that contours over his head. The lighting is soft and directional, highlighting the contours of his bare shoulder and back. Photographed by Jamie Hawkesworth with styling by Tom Guinness for the Wales Bonner Spring 2026 ad campaign.
Style
Editorial, Vertical, Monochrome
Techniques
Analogue / film, Low-key / chiaroscuro
Industries
Designer Fashion
Color
Jet Black (50%)
Charcoal (50%)
Background
Grey Seamless
Context
Advertising Campaign


