BrandNew Balance
ProjectHoopsTrio 15 Social ProRes
VML New York, Agency / Creative,
Associated creatives
Associated creatives
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Description
Two athletes perform in a retro-styled video. A young woman with blonde hair in braids wears a blue jacket and white shorts. She dribbles a basketball. A bearded man wears a grey sweatsuit and spins a basketball on his finger, then bounces it. The background is a painted basketball court with a light-colored tiled wall. The lighting is bright and even, creating a clean, modern aesthetic. The composition is dynamic, with movement and a sense of energy.
