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An open book on a white surface featuring bold typography on the left page and an orange sports car parked by a white building on the right.

Vince Perraud Brand Identity 2020

Associated creatives

Tags

Description

An open hardcover book rests on a clean white surface, showcasing a two-page spread with high-contrast editorial design. The left page displays bold, black uppercase typography reading IF YOU WANT A GUARANTEE, BUY A TOASTER, attributed to Clint Eastwood. The right page features a photographic print of a bright orange vintage sports car parked outside a minimalist white building under a clear sky, accompanied by a small palm tree. The book has blue endpapers and a vibrant orange spine lining, reflecting crisp graphic design work by Praline for Vince Perraud.

Style

Horizontal, Commercial, Clean

Techniques

Typography

Color

Burnt Orange (50%)
Pure White (50%)

Background

White Seamless

Context

Editorial