Viktor & Rolf Viktor&Rolf SS26 campaign 2026

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Model Laiza de Moura reclines outdoors on a textured concrete surface flanked by metal tracks and painted markings for the Viktor & Rolf Spring/Summer 2026 ready-to-wear advertising campaign. She wears an expansive, sculptural black dress layered with sheer ruffles and printed with white polka dots, styled over a sleek black pencil skirt and pointed black pumps. Her cropped dark hair and bold magenta lip create a sharp contrast against the industrial ground and neutral panel wall. Directional natural light defines the tactile volume of the fabric, while central brand typography overlays the frame.