Ryan Marie Helfant, Director of Photography,

Description

This campaign image for the Victoria's Secret Fall 2025 VSX project features five female models standing outdoors against a natural water and sky background. Photographed by Amy Troost with styling by Jorden Bickham, the group wears coordinated athletic tops and leggings in distinct colorways including grey, magenta, black, yellow, and navy. The natural daylight illuminates the scene, highlighting the performance apparel and athletic styling. Hair and makeup are kept clean and polished by Lucas Wilson and Hannah Murray, complementing the activewear aesthetic.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Sportswear

Color

Background

River

Context

Advertising Campaign