Pati Bogusz,

Description

This vertical campaign image for the Valentino Pavillon des Folies S/S 2025 collection was photographed by Glen Luchford and styled by Jonathan Kaye under the creative direction of Alessandro Michele. A central model stands on green flooring wearing a textured neutral coat, patterned tights, dark sunglasses, and holding a structured beige and brown handbag with a prominent V logo. In the background, a plush rose-pink velvet sofa sits before an elaborate pastoral tapestry, accompanied by ornate columns and a seated figure wearing an animal mask in an armchair. The set design by Gideon Ponte creates a theatrical, surreal atmosphere complemented by polished lighting and retro-inspired color grading.

Style

Editorial, Vertical, Clean, Retro

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Set-dressed

Context

Advertising Campaign