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BrandUPPER
ProjectBrand Identity
Minimalist graphic design identity for UPPER featuring a blue card with an upward white arrow and white stationery items.

UPPER Brand Identity 2020

Associated creatives

Radość Agency
Radość AgencyGraphic Design
Studio Joa
Studio JoaGraphic Design
Martine
MartineGraphic Design
KR8 bureau
KR8 bureauGraphic Design
Badal Patel
Badal PatelGraphic Design

Tags

brand identity designbrand identitygraphic designUPPER brand identitycorporate stationeryblue cardwhite arrow graphic

Description

This clean graphic design presentation features UPPER's brand identity, showcasing a coordinated set of stationery items against a neutral background. A vibrant blue rectangular card takes center stage, displaying a bold white graphic arrow that curves upward in a minimalist style. Layered over and beneath the blue card are white letterhead and business card elements featuring clean typography and contact details. The composition utilizes sharp contrast between the deep blue and crisp white surfaces, reflecting a precise and modern corporate aesthetic.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Vector

Color

Royal Blue (50%)
Pure White (50%)

Background

White Seamless

Context

Advertising Campaign