University of Leeds School of Design Brand Identity 2024

Description

This graphic design project showcases the brand identity for the University of Leeds School of Design, created by Fable and Co. The composition features a clean, minimalist logo rendered in a pale tone on curved, dark textured paper. Low-key lighting creates deep shadows and highlights the tactile quality of the heavy paper stock. The shot uses a moody, sophisticated palette focused on dark tones and precise typography presentation. Fable and Co designed the identity to reflect the institution's academic and creative focus.

Style

Horizontal, Commercial, Moody, Clean, Tactile

Techniques

Emboss & Deboss

Industries

Digital Media & Publishers

Color

Background

Black Seamless

Context

Brand Film / Corporate Video