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  • ·United Colors of Benetton We are Tribe Campaign
BrandUnited Colors of Benetton
ProjectWe are Tribe
Models posing behind an open black zipper frame featuring black hoodie-shaped fragrance bottles against a warm yellow studio background.

United Colors of Benetton We are Tribe 2026

Associated creatives

Gus&Lo
Gus&LoPhotographer
Gus&Lo
Gus&LoDirector
Amerigo Valenti
Amerigo ValentiModel
Marta Hernandez
Marta HernandezModel
Nima Machado
Nima MachadoModel
Salif Botz
Salif BotzModel

Tags

hoodie perfume bottleperfume bottlefragrance bottleblack perfume bottlegold cap perfumemodels posinggroup of modelsfour models

Description

Fragrance campaign imagery for United Colors of Benetton 'We are Tribe', captured by Gus&Lo. Four models, including Amerigo Valenti, Marta Hernandez, Nima Machado, and Salif Botz, pose behind a giant open zipper motif. Two black hoodie-shaped perfume bottles with metallic gold caps anchor the composition against a warm ochre backdrop.

Style

Horizontal, Commercial, Warm, Graphic

Techniques

Soft Light

Industries

Fragrance

Color

Jet Black (50%)
Gold (20%)

Background

Coloured Seamless

Context

Advertising Campaign