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  • ·Different Together campaign by United Colors of Benetton
Brand
United Colors of Benetton
ProjectDifferent Together
Group of diverse models standing together wearing colourful knitwear, polo shirts, and casual trousers against a seamless white background.

United Colors of Benetton Different Together 2025

Associated creatives

Geelherme Vieira
Geelherme VieiraPhotographer
Anna Carraro
Anna CarraroFashion Editor/Stylist
Paolo Soffiatti
Paolo SoffiattiHair Stylist
Giulia Cigarini
Giulia CigariniMakeup Artist
Sabrina Mastrangelo
Sabrina MastrangeloCasting Director
Simone Bart Rocchietti
Simone Bart RocchiettiCasting Director
Joe Russell
Joe RussellModel
Lea T
Lea TModel
Paco Diouf
Paco DioufModel
Sabina Karlsson
Sabina KarlssonModel

Tags

diverse group of modelsgroup of modelsmodels standingeight modelscolourful casual apparelcasual apparelknitwear and polo shirts

Description

A diverse group of eight models stand shoulder-to-shoulder in a studio setting for United Colors of Benetton's Different Together project, photographed by Geelherme Vieira. The subjects wear an array of brightly coloured casual apparel styled by Anna Carraro, including striped sweaters, polo shirts, and layered knitwear in vibrant shades of blue, yellow, purple, and green. The lighting is bright and even against a clean white backdrop, accentuating the natural expressions and relaxed poses of the cast. Hair styling by Paolo Soffiatti and makeup by Giulia Cigarini complete the polished yet approachable look. The composition celebrates inclusivity and diverse casting, captured with clean studio direction.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Royal Blue (40%)
Golden Yellow (30%)
Violet (30%)

Background

White Seamless

Context

Advertising Campaign