BrandStabucks
ProjectThe Comfort Index
UNIT9 US, Production,
Associated creatives
Associated creatives
Tags
Description
This Starbucks commercial features a comfort experiment with Frappuccino. The opening scene shows a man seated on a circular green couch in the middle of the screen surrounded by plants and a small table. The couch and plants are on a round platform. Behind him are green curtains and a bright light. Another man approaches him with a drink on a green pillow. The next shot displays a graphic with comments on the comfort of the drink. Another shot shows a brain scan on a screen. Subsequent scenes show three people and a scientist who explains the experiment. The Starbucks logo is visible on the screen.