BrandUniqlo
ProjectFlannel Campaign
Isabelle Thiry, Fashion Editor/Stylist,
Associated creatives
Tags
Description
This black and white editorial image from the Uniqlo Flannel campaign captures a skateboarder in motion on the curve of a concrete ramp. The skater is wearing a long-sleeved shirt and a plaid flannel shirt tied around their waist. At the top of the ramp ledge, three other individuals sit and observe. The high-contrast monochromatic lighting emphasizes the textures of the concrete and the movement of the skater. The composition uses the vertical orientation of the skate bowl to create a sense of action and depth. The Uniqlo logo is visible in the lower-left corner.
Style
Lifestyle, Editorial, Vertical
Techniques
Natural light, Low-key / chiaroscuro
Industries
High Street Fashion