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  • ·Ulla Johnson Fall 2025 Campaign Ruffled Chiffon Dress
BrandUlla Johnson
ProjectFall 2025 Ad Campaign
Model with windblown hair wearing a ruffled brown chiffon dress leaning against a large textured rock formation on a sandy beach.

Margot Populaire, Art Director,

Associated creatives

Ulla Johnson
Ulla JohnsonUlla Johnson Creative Director
Margot Populaire
Margot PopulaireArt Director
Christina Sulpizio
Christina SulpizioConcept Development & Research
Josh Olins
Josh OlinsPhotographer
Peter Szollosi
Peter SzollosiDirector of Photography
Jeremy Young
Jeremy YoungDigital Photographer
Aivita Muze & Nyaduola Gabriel
Aivita Muze & Nyaduola GabrielModels
April Hughes
April HughesStylist
Diego Da Silva
Diego Da SilvaHair
Siddharta Simone
Siddharta SimoneMakeup
Leigh Burroughs
Leigh BurroughsBrand Creative Producer
Kristina Ho
Kristina HoVP Brand
Page
PageProduction
Madalena Assunção
Madalena AssunçãoProps
Portugal
PortugalLocation

Tags

woman wearing brown ruffled dress

Description

A fashion model with light-toned skin and windblown hair leans gracefully against a large, craggy stone wall on a sunny beach. She is wearing a sleeveless brown chiffon dress detailed with intricate, dense ruffles across the bodice and a flowing, lightweight skirt. The lighting is warm and natural, casting soft shadows that highlight the textures of both the fabric and the weathered rock surface. The Ulla Johnson brand logo is displayed prominently across the center of the frame in a white, serif typeface. The composition captures a sense of soft, sun-drenched elegance in an outdoor setting.

Style

Commercial, Editorial

Techniques

Natural light

Industries

Luxury Fashion Houses