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BrandTuckernuck
ProjectTuckernuck Fall 2026 | "Collegiate Cool"
Woman in a striped sweater leaning out of a red vintage station wagon window next to a man outside a stone arch building.

Tuckernuck Tuckernuck Fall 2026 | "Collegiate Cool" 2026

Associated creatives

Terence Connors
Terence ConnorsPhotographer
Kat Lovelady
Kat LoveladyFashion Editor/Stylist
Brian Heiser
Brian HeiserSenior Art Director
Stevie Jefferis
Stevie JefferisCasting Director
Stevie Jefferis
Stevie JefferisProducer
Aubrey O'Mahony
Aubrey O'MahonyModel
Merlijne Schorren
Merlijne SchorrenModel

Tags

woman leaning out car windowstriped knit sweaterstriped sweaterred vintage station wagonred station wagonvintage station wagonred carlight wash denim jeansdenim jeansman leaning on car

Description

A campaign image for Tuckernuck's Fall 2026 'Collegiate Cool' collection, photographed by Terence Connors and styled by Kat Lovelady with art direction by Brian Heiser. Merlijne Schorren climbs playfully through the open front window of a classic red station wagon, holding a pair of sunglasses toward Aubrey O'Mahony as he leans over the vehicle's roof. She wears a striped knit sweater layered over a complementary striped top, light-wash denim trousers, and brown suede loafers, while a neutral canvas tote bag rests on the pavement below. The scene is shot in soft daylight before an arched stone institutional entrance, evoking classic collegiate architecture.

Style

Editorial, Vertical, playful, Retro, Nostalgic

Techniques

Natural light

Industries

High Street Fashion

Color

Cherry (40%)
Denim (20%)
Medium Grey (20%)

Background

Education Building

Context

Advertising Campaign