Studio AKA, Animation,

Description

This animated video advertisement titled Shower for TSB Lloyds features stylized 3D character animation developed by Studio AKA with sound design by Chernin. The scene shows various whimsical characters and animals interacting in stylized domestic and urban settings, including an armadillo running on a treadmill and a man cycling through city streets. The warm lighting and detailed textures highlight the playful art direction of the campaign. The production showcases creative storytelling typical of modern financial service commercials.

Style

Horizontal, Cinematic, Warm

Techniques

Animation, 3D render / CGI

Industries

Banking

Color

Background

Living Room

Context

Advertising Campaign, TVC / TV Commercial