Chernin, Music / Sound,

Description

This animated commercial titled Rain was produced by Studio AKA with creative agency RKCR/Y&R and sound design by Chernin for TSB Lloyds. The scene features stylized 3D animated characters inside a kitchen where water is pouring through a hole in the ceiling onto the floor. A woman in a yellow raincoat stands with a small child holding a teddy bear, while a man on a wooden ladder responds to the leak. The animation utilizes vibrant primary colors, soft indoor lighting, and detailed domestic interior elements.

Style

Horizontal, Commercial, Clean

Techniques

Animation, 3D render / CGI

Industries

Insurance

Color

Background

Kitchen

Context

TVC / TV Commercial