Studio AKA, Animation,

Description

This animated commercial created for TSB Lloyds under the Customise project features stylized characters navigating a colorful town street. Produced by Studio AKA with creative agency RKCR/Y&R, the video employs vibrant 3D animation to showcase various characters riding scooters, bicycles, and personal transporters. The lively sequence highlights different scenes including a park, town square, and storefronts with detailed animated elements and sound design by Chernin.

Style

Horizontal, Commercial, Graphic

Techniques

Animation, 3D render / CGI

Industries

Banking

Color

Background

Street

Context

TVC / TV Commercial