North of Now, Production,

Description

Produced by North of Now for Eyeglass World's Try a New You campaign, this commercial video begins with a person testing an interactive virtual eyewear try-on tool on a digital tablet. The narrative shifts into a dynamic choreography sequence inside a multifaceted infinity mirror room. A woman with shoulder-length curly brown hair transitions between distinct frame designs, including clear, teal, and bold black acetate eyeglasses. Each eyewear look is paired with changing wardrobe styles spanning cream loungewear, light blue denim coordinates, and a tailored caramel blazer suit.

Style

Horizontal, Commercial, playful

Industries

Eyewear

Color

Background

Set-dressed

Context

Advertising Campaign