Brand
ProjectTruly Audi
Happiness Saigon, Agency / Creative,
Associated creatives
Tags
Description
This commercial video for Audi Vietnam features the luxury gold Audi Q8 SUV parked inside a contemporary architectural showroom with vertical LED wall lighting. Several individuals wearing EEG brainwave tracking headsets walk near the vehicle, observing its exterior and touching the bodywork. Graphic data visualizations representing excitement metrics appear across the screen throughout the spot. The moody lighting and polished concrete surfaces create a sleek, high-end atmosphere highlighting automotive design.
Style
Horizontal, Commercial, Moody, Clean
Techniques
3D render / CGI
Industries
Luxury Automotive
Color
Rust (60%)
Charcoal (40%)
Background
Showroom
Context
Advertising Campaign, TVC / TV Commercial