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BrandTricot
ProjectBrand Identity
Folded purple knit sweater with a white brand label and beige swing tag resting on a textured fabric background

Tricot Brand Identity 2020

Associated creatives

Violet Office
Violet OfficeGraphic Design

Tags

purple knit sweaterpurple sweaterknit sweatersweaterswing tagbrand label

Description

A folded purple wool knit sweater rests on a neutral, textured fabric background for the Tricot brand identity project. A white branded neck label with red lettering sits inside the ribbed collar, attached via a fine red string to a cream-colored rectangular swing tag bearing the text Paris-NYC in a red border. The sweater features a soft, textured knit structure and is evenly lit from the side, casting a subtle shadow downward.

Style

Horizontal, Commercial, Clean, Tactile

Techniques

Natural light

Industries

High Street Fashion

Color

Petrol Blue (80%)
Cream (20%)

Background

Fabric Texture

Context

E-commerce / Product