Gravity Road, Agency / Creative,

Description

This promotional video for Tresemme titled Get Your Hair on the A-List captures a dynamic backstage beauty preparation scene. The sequence opens with a presenter speaking in front of illuminated dressing room mirrors surrounded by styling racks and hair products. Stylists work on models, applying smoothing creams and styling sticks to create sleek hairstyles. The scene transitions to a runway presentation where models showcase polished looks under dramatic stage lighting. The commercial was created with creative agency Gravity Road, production by Imposter and Jirka Cerny, music by 750mph and William McVay, and post-production by Ethos Studio.

Style

Vertical, Commercial, Clean

Industries

Haircare

Color

Background

Salon

Context

Advertising Campaign