Brand
ProjectLove, The Bus
TABOO,
Associated creatives
Tags
Description
This campaign video titled Love, The Bus was created for Transport Victoria. The footage showcases public buses moving along suburban streets, with their electronic destination boards displaying playful and conversational text messages. Interior and exterior shots reveal bus doors opening, yellow grab rails, and passenger views through windows. The visual style captures daily transit life with clean cinematic framing and natural lighting.
Style
Horizontal, Cinematic, Clean
Techniques
Natural light
Industries
Vehicle Rental & Rideshare
Color
Pure White (50%)
Burnt Orange (30%)
Charcoal (20%)
Background
Street
Context
TVC / TV Commercial

