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Brand
Transitions
ProjectSee The Change

ALTER BUREAU, Agency / Creative,

Associated creatives

DIVISION UK
DIVISION UKProduction
ALTER BUREAU
ALTER BUREAUAgency / Creative
MONUMENTAL FX
MONUMENTAL FXPost Production / VFX

Tags

woman in sunglasseswoman walking in citysunglassesleather jacketwomanwoman walking

Description

This cinematic video campaign piece for Transitions titled See The Change follows a woman wearing dark sunglasses and a leather jacket as she moves through a city street and underground subway station. The footage transitions between exterior urban environments, station escalators, and city sidewalks under changing natural light. Produced by DIVISION UK with creative direction from ALTER BUREAU and post-production by MONUMENTAL FX, the visual style combines documentary-grade street captures with dramatic lens flares and atmospheric grading.

Style

Horizontal, Cinematic, Grainy, Raw

Color

Jet Black (50%)
Pure White (30%)

Background

Street

Context

Advertising Campaign, Brand Film / Corporate Video