Toyota Keep Marissa Running 2024

Description

This commercial video for Toyota titled Keep Marissa Running highlights the athletic journey of Paralympic sprinter Marissa Papaconstantinou. The visual narrative transitions dynamically across various environments, showing her sprinting through an indoor training gym, down an asphalt street flanked by cyclists, through a residential home, and across a garden party. The cinematography employs cinematic framing with fluid camera tracking, natural and soft indoor lighting, and vivid color grading that accentuates red and blue wardrobe accents against neutral and green backgrounds. Saatchi&Saatchi served as the agency, with music by The Elements Music and production by Epoch Films.