PLAZA,

Description

This out-of-home video campaign for Tourism Fiji features a split-screen format juxtaposing close-up footage of a smiling Black man with dynamic aerial views of tropical islands, coastal waters, and lush green forests. The video includes scenes of boats navigating blue waters and individuals exploring natural landscapes. Produced with contributions from Plaza, Welcome Fiji, Heckler, MassiveMusic Sydney, and Host/Havas, the piece highlights vibrant natural scenery and cheerful expressions.

Style

Horizontal, Commercial, Warm, Nostalgic

Techniques

Drone footage

Industries

Tourism Boards

Color

Background

Forest

Context

Out of Home (OOH)