Tory Burch Spring 2024 Ad Campaign 2024

Description

This outdoor fashion advertising campaign image captured by Jamie Hawkesworth for Tory Burch features a striking juxtaposition of high fashion and a marching band in Marfa, Texas. Four prominent figures pose in bright daylight against a minimalist architectural backdrop. On the left, a model wears a white patterned coat and holds a structured green handbag. Next to her, a model in a draped pale green dress poses beside musicians dressed in vibrant blue marching band uniforms complete with plumed shakos and instruments. The composition balances modern designer apparel with theatrical performance elements under warm sunlight.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign