Jin Soon Choi, Manicurist,

Description

This commercial image for Tommy Hilfiger's New Year 2025 ad campaign features model Jisoo standing inside a vibrant arcade-style set. Photographed by Peter Ash Lee with set design by Ian Salter, Jisoo wears a navy blue quilted bomber jacket over a red dress, leaning on a red-and-white claw machine filled with plush toys. The background features pink and red paneled walls, neon lighting accents, and dark seating. The composition employs a balanced vertical framing with saturated color grading and direct, soft lighting.

Style

Vertical, Commercial, Saturated, Warm

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Set-dressed

Context

Advertising Campaign