BrandTOAD
ProjectBrand Identity

TOAD Brand Identity 2024
Associated creatives
Tags
Description
This graphic design project showcases brand identity business cards for TOAD, featuring bold black typographic branding on rectangular mint green textured paper stocks. The two overlapping cards rest outdoors on a rough gray concrete curb with yellow painted sections and distinct shadow lines. The top card prominently displays the TOAD wordmark logo, while the partially visible bottom card shows contact details and address information. Natural hard lighting highlights the paper texture and creates strong diagonal shadows across the urban setting.
Style
Horizontal, Commercial, Clean, Tactile
Techniques
Typography, Natural light, Hard Light
Color
Sage (70%)
Jet Black (30%)
Background
Road
Context
Brand Film / Corporate Video