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Brand
HERO USA
ProjectTime for Business
Rear view of a model wearing a black and white patterned jacket against a neutral grey studio backdrop.

HERO USA Time for Business 2026

Associated creatives

Isaac Anthony
Isaac AnthonyPhotographer
Max Weinstein
Max WeinsteinFashion Editor/Stylist
Mark Alan Esparza
Mark Alan EsparzaHair Stylist
Sonny Sanders
Sonny SandersModel

Tags

man in patterned jacketpatterned jacketmanjacket

Description

This portrait from the Time for Business campaign for HERO USA features model Sonny Sanders seen from behind, wearing a high-collared black and white patterned jacket with abstract brushstroke motifs. The subject has dark, neatly styled hair and is positioned against a solid grey studio seamless background. The lighting is soft and directional, highlighting the fabric texture of the garment and the structured collar. Photography is by Isaac Anthony, with fashion styling by Max Weinstein and hair styling by Mark Alan Esparza.

Style

Editorial, Vertical, Desaturated, Clean

Industries

Designer Fashion

Color

Jet Black (50%)
Pure White (50%)

Background

Grey Seamless

Context

Advertising Campaign