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  • ·The Grapevine commercial campaign video by Tide

Tide The Grapevine 2023

About

The video opens with atmospheric shots of an elderly man with long white hair walking through a desolate, misty landscape under an overcast sky. Distant campfires flicker in the gloom near sparse trees, creating a cinematic and moody atmosphere. Scenes transition to close-up shots of rain-drenched dark grapes hanging heavily on vines, glistening water droplets on stones, and lush green leaves. The colour grading is desaturated and cool, emphasizing a moody and reflective tone throughout the narrative.

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Background

Overcast Sky

Context

TVC / TV Commercial