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  • ·Three young women applying makeup by Charlotte Rutherford
Three young women applying makeup together in a warmly lit indoor setting

Charlotte Rutherford, Photographer, New York

Associated creatives

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Description

This portrait features three young women gathered closely together indoors, applying makeup in warm, atmospheric lighting. On the left, a Black woman with braided hair wears a green top and gold jewellery. In the centre, a white woman with vibrant pink curly hair and colourful eye makeup holds an applicator near her face, with the lowercase text e.l.f. overlaid nearby. On the right, a person with dark hair styled in a short textured cut wears dark clothing and a beaded necklace. The shallow depth of field keeps the focus tightly on the trio against an indistinct, softly lit background.

Style

Editorial, Horizontal, Warm

Industries

Cosmetics

Context

Advertising Campaign