Brand
ProjectNecessary?
Armoury, Production,
Associated creatives
Tags
Description
This commercial spot for Thomy titled Necessary features two men camping in a dense forest setting around a glowing campfire. One man wearing a beanie and patterned knit sweater sits comfortably in a folding chair playing an acoustic guitar. The second man, wearing a denim vest and orange bandana, sits opposite him preparing sausages in a cast-iron skillet over the fire. The cinematic lighting captures the warm glow of the flames against the deep natural background of trees and woodland foliage.
Style
Horizontal, Cinematic, Earthy, Gritty
Techniques
Slow motion
Industries
CPG / Packaged Food
Color
Camel (40%)
Jet Black (30%)
Burgundy (30%)
Background
Forest
Context
TVC / TV Commercial