Logo
  • Home
  • ·Media
  • ·Jin Dachuan in Thom Browne Lunar New Year Campaign
Model Jin Dachuan in a red Thom Browne cardigan and grey shorts posing with toy stick horses in an architectural white studio.

Thom Browne Thom Browne 2026 Lunar New Year Campaign 2026

Associated creatives

Tags

Description

Model Jin Dachuan poses for the Thom Browne 2026 Lunar New Year campaign photographed by Julian Song. He wears a vibrant red button-up cardigan over a white collared shirt with a striped tie, paired with tailored grey shorts, mismatched four-bar crew socks, and black dress shoes. The model playfully balances two stick hobbyhorse props against a clean, architectural white wall with classical arch molding over a light carpeted floor.

Style

Vertical, Commercial, playful, Clean, Minimalist

Techniques

Soft Light

Industries

Luxury Fashion Houses

Event

Chinese New Year

Color

Scarlet (40%)
Medium Grey (20%)

Background

Set-dressed, House

Context

Advertising Campaign