BrandTheory
ProjectThe Great Escape

Theory The Great Escape 2026
Associated creatives
Tags
Description
Full-length studio photograph of model Oumar Diouf for Theory's 'The Great Escape' campaign, captured by photographer Anders Edström and creative directed by Ethel Park. The model stands centered against a bright, seamless white backdrop holding a dark folded jacket in his right hand. He wears a dusty sage green short-sleeved knit button-up polo over an off-white collar, paired with crisp light-colored trousers and neutral low-top sneakers. The studio lighting is soft and diffused, casting gentle shadows onto the white floor.
Style
Editorial, Vertical, Clean, Minimalist
Techniques
Soft Light
Industries
Menswear
Color
Sage (40%)
Off-White (40%)
Chocolate (20%)
Background
White Seamless
Context
Advertising Campaign
