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ProjectBrand Identity
Bright yellow promotional banner with bold black typography mounted between neoclassical stone architectural columns.

Brand Identity 2021

Associated creatives

Compagnie et Cie
Compagnie et CieProjects by
LogoArchive
LogoArchiveProjects by
Standards Manual
Standards ManualProjects by
Common Kind
Common KindProjects by
Oli East
Oli EastProjects by
Pentagram
PentagramProjects by

Tags

yellow bannerpromotional banneryellow signbannersign

Description

A vibrant yellow promotional banner is suspended between light-colored stone architectural columns. The banner features large, bold black sans-serif typography with layered abstract shapes and text reading La saison est lancee. The composition is horizontally oriented, capturing the outdoor architectural installation with clear, natural lighting and sharp details on the fabric texture and metal mounting cables.

Style

Horizontal, Commercial, Clean

Techniques

Typography, Natural light

Color

Golden Yellow (90%)
Jet Black (10%)

Background

Commercial Office

Context

Out of Home (OOH)