Brand
ProjectThe Sleep Over
Kia x Riot Games The Sleep Over 2026
Associated creatives
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Description
The Sleep Over commercial campaign created by 19th & Park for Kia x Riot Games features a group of friends dressed in various costumes riding and relaxing inside a blue SUV vehicle. The video captures candid dialogue among the passengers as the vehicle travels along tree-lined roads and parks outside the Riot Games Arena at night. Interior shots highlight the spacious seating and cozy atmosphere, enhanced with playful string lighting and snacks. The production blends live-action driving sequences with character interactions, showcasing the vehicle interior and exterior in a cinematic style.