BrandNew Balance
ProjectLavine Fresh Foam
The Rec League, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
Zach LaVine promotes New Balance basketball shoes in a basketball gym. He holds and displays the black, red, and blue basketball shoe, emphasizing its design. LaVine dribbles a basketball on a wooden court, while wearing a black t-shirt with the New Balance logo and black athletic pants. The gym features a basketball hoop with a white backboard and red net. The background includes brick walls, windows, and dark curtains. The lighting is bright, highlighting the athletic setting and the product. Camera shots feature close-ups of the shoes and full shots of LaVine in action.