Brand
ProjectThe Real Fake Ticket
Way Out West The Real Fake Ticket 2026
Associated creatives
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Description
This short-form video project titled The Real Fake Ticket, created for Way Out West, explores the rising issue of concert ticket scams through multiple personal accounts from music fans. The video features several young women speaking directly to the camera about their experiences being scammed out of tickets for live music events. The visual style incorporates a distinctive pink and black color palette with torn paper transitions, bold typographic cards, and a lo-fi editorial feel. Text overlays highlight key points and personal anecdotes while maintaining a fast-paced documentary style. The piece was produced by Visie Admin with creative direction by William McVay.