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Brand
CocaCola
ProjectThe New Guy

CocaCola The New Guy 2026

Associated creatives

William McVay
William McVayPost Production / VFX

Tags

man carrying six-packman carrying bottlessix-pack of Coca-ColaCoca-Cola bottlesman holding drinksfamily gathering video

Description

This commercial video for the project The New Guy produced by CocaCola features a family gathering at a residential home. A man arrives carrying a six-pack of Coca-Cola bottles and is welcomed warmly inside by relatives. The indoor scenes show warm residential lighting, casual clothing, and emotional dialogue between family members. Post production and visual effects were handled by William McVay.