Logo
Brand
Apple
ProjectThe Might Mac BTS

Apple The Might Mac BTS 2026

Associated creatives

Ben Conway
Ben ConwayProduction
Stoopid Buddy Stoodios
Stoopid Buddy StoodiosProduction
Racket Club
Racket ClubMusic / Sound

Tags

mac mini stop motionmac mini characterapple stop motion videomuscular puppet mac ministop motion animationbehind the scenes video

Description

Behind the scenes video for Apple titled The Might Mac BTS showcasing stop-motion animation and puppet creation. Animators and craftspeople at Stoopid Buddy Stoodios bring the Mac mini to life as a muscular character and a rocket ship on a white studio seamless backdrop. The piece features conceptual sketches, armature building, puppetry manipulation, and computer monitor reviews, highlighting the creative process behind the campaign.