The Midnight Club, Agency / Creative,

Description

The video showcases Adidas Predator soccer cleats. The video opens with the cleats resting in a black, illuminated case. Quick cuts show male athletes of color in a laboratory setting, then on an outdoor sports field at night playing soccer. The lab is lit with red lights. The men are wearing white lab coats. The outdoor field has artificial turf and bright stadium lights. Later a man wearing a white soccer jersey with a sponsor logo is on a brightly lit soccer field full of people.