KAM Productions, Production,

Description

This video advertisement titled The I In We for Energy Upgrade California features various individuals across urban environments engaging in energy conservation and community efforts. Scenes include a young girl writing on a chalkboard in a classroom, a construction worker on a site, a woman in a denim jacket outdoors, and a man updating a marquee sign in Los Angeles. The production incorporates natural light and showcases diverse participants engaged in everyday sustainability actions. Created with contributions from DDB San Francisco, KAM Productions, and Fin Design + Effects.

Style

Vertical, Commercial, Warm, Clean

Industries

Public Awareness

Color

Background

Street

Context

TVC / TV Commercial