BrandThe Black Tux
ProjectBrand Identity

The Black Tux Brand Identity 2025
Associated creatives
Tags
Description
This brand identity campaign image for The Black Tux, designed by Alright Studio, features a split-composition layout showcasing two men in tailored formal wear. The left frame captures a low-angle shot of a man wearing sunglasses, a striped shirt, and a dark suit jacket with a patterned tie, set against an open sky with visible power lines. The right frame highlights a close-up of a man in a black jacket, white dress shirt, and dark tie, alongside brand typography. The lighting is bright and natural, accentuating the crisp textures of the suiting fabrics and accessories.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
Menswear
Color
Jet Black (50%)
Navy (30%)
Forest Green (20%)
Background
Clear Sky
Context
Advertising Campaign