The Art of Ping Pong Brand Identity 2021

Description

An action-focused photograph captures a man playing table tennis indoors as part of The Art of Ping Pong brand identity project. The central player wears a light grey t-shirt with bold typography and pink patterned shorts, caught mid-swing as he strikes the ball with a red paddle. Wooden ping pong tables with perforated nets occupy the foreground and middle ground, while another participant in a blue jersey is partially visible in the right foreground. Natural lighting illuminates the indoor space, highlighting the dynamic movement and casual athletic atmosphere.

Style

Lifestyle, Horizontal, Clean

Techniques

Natural light

Industries

Specialty Retailers

Color

Background

Set-dressed

Context

Advertising Campaign, Brand Film / Corporate Video