Brand
ProjectThat Corner
The Norman Brothers, Agency / Creative,
Associated creatives
Tags
Description
This commercial video for Lovesac titled That Corner captures a couple moving into an apartment and trying to make use of awkward, empty nooks under their stairs. Various furniture pieces and plants magically appear and disappear as they test different layouts that fail to fit comfortably. The video features natural indoor lighting, cardboard moving boxes in the background, and a deadpan comedic tone. The project was produced by Max Cooper, Merchant, Mackcut, and The Norman Brothers.
Style
Horizontal, Commercial, Warm
Industries
Big Box Retail
Background
Living Room
Context
TVC / TV Commercial